This is Cache Only – A new segment on Leggggs where we take a look at the shops around the world helping build and foster local community, stand out from the beige, make true impact on the world of running, and generally, just talk some shit about what we’re seeing out there. 

This week, we sat down with Paige Carter, Director of Marketing and all-around running badass for Heartbreak Hill Running Company. 

Talking with Paige, one thing becomes wildly evident almost immediately: Her love for Heartbreak and what the shop does/means for its local and global community is secxond to none. 

Paige runs us through her day-in-the-life at Heartbreak, the myriad of ways she utilizes the local community to make guide the shop’s efforts, a way better way to run the Boston Marathon that I wish I thought of, removing barriers and arming runners, and why we should all be hanging out at Tatte. 

Full episode here.